Sunday 17 March 2019

Posters

The posters focus on the lost aspect of the theme, using the layout to communicate this by appearing without structure. The posters use the colours to keep continuity throughout the theme, and the selected symbols (arrows & lines). A texture is used to represent screen printing, which is also used throughout the branding, relating to the making of the contributors maps.
This first poster design uses helvetica as it was made before the typeface was created and is the most clear and appropriate typeface to use due to its neutrality.
This poster uses the same text layout as the first but layers the orange wiggly line behind, relating more to the branding design.
Uses shapes that imply the appliance of a map. Uses arrows that are used throughout  the branding for continuity. The text with required info is too small and hard to be seen against the texture.
This poster design uses the typeface for the top section of the poster, using helvetica for the important information so that it is easy to be read. It uses the arrows in orange for continuity relating to the branding design. This is the design we chose to use for the final poster as it relates the most to the branding identity as well as conveying the information in the clearest way.

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